Endowment Effect: Definition, Examples, Uses In Marketing And Economics
A guide for understanding the endowment effect in behavioral economics. Learn how to use it to sell your ideas and market yourself at work.
Mental Accounting
Secrets To Persuading Others: The Endowment Effect For Selling Online
The success of online retailers is due in large part to their understanding of influence principles that get people to say yes to them and buy their products. Just visiting the site will be a master class on the art of persuading others.