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80/20 Rule: How To Apply It In Marketing And Business

Learn how to use the 80/20 rule to improve your productivity at work. Focus on key drivers to optimize success in your personal life.

Career Strategy Planning: Boost Your Chances Of Success At Work

Take the time to reassess your career and plan move ahead. Discover the benefits of careful career strategy planning and mapping of goals.

Woman in a purple dress pointing at a chart that has several career maps written on it.

The Peripheral Route To Persuasion: Understanding How We Make Decisions

Learn how the peripheral route to persuasion operates in humans. Use it to convince people to your point of view ethically.

Girl with red hair wearing a red denim jacket standing with her hands folded around her waist.

How To Be Successful Without College And Get What You Want In Life

Being successful happens by taking advantage of luck that comes your way. Ways to get what you want in life even without a college degree.

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News & Trends

The Reciprocity Principle Of Persuasion: Definition And How To Use It At Work

The Reciprocity Principle Of Persuasion: Definition And How To Use It At Work

Learn how to use Cialdini’s Principle Of Reciprocity to get others to say yes to you. Definition and how to use in at work.
Endowment Effect: Definition, Examples, Uses In Marketing And Economics

Endowment Effect: Definition, Examples, Uses In Marketing And Economics

A guide for understanding the endowment effect in behavioral economics. Learn how to use it to sell your ideas and market yourself at work.
Elon Musk Teaches Us How To Influence: What Successful Leaders Do To Inspire

Elon Musk Teaches Us How To Influence: What Successful Leaders Do To Inspire

Elon Musk shows us how to influence people and inspire them.
 

CAREER STRATEGY

Woman at work who does not seem happy with someone's idea and seems to be rejecting the idea.

WHAT TO DO WHEN YOUR IDEAS ARE REJECTED

Your ideas getting rejected may have nothing to do with their merit. It could be unconscious biases people have towards things they have not helped create.

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HOW TO OVERCOME PUBLIC SPEAKING FEAR

Psychological tricks to overcome fear and anxiety of public speaking. Simple public speaking tips that will let you own any live stage.

Businessman writing an email on this laptop in the workplace.

IMPROVE YOUR BUSINESS WRITING

Discover a few clever tweaks to dramatically improve your business writing skills. Professional writing help if you are short of time.

Start The Year Right: Propel Your Best Self Forward In The New Year

FINDING HAPPINESS AND SUCCESS AT WORK

Discover what many miss on being your best self. Dramatically improve your chance for success at work with these self-reflective questions.

 

VIDEO

MASTER INFLUENCER MAGAZINE

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Master Influencer Magazine Summer August 2022 Issue cover featuring a woman with black hair, red lipstick, a white top and her hand on the back of her neck.
Cover page of Fall/December 2021 Issue featuring a girl with brown hair, brown eyes and red lipstick smiling and looking upwards.
Cover page of Master Influencer Magazine Spring/May 2021 Issue No. 5
Cover page of Master Influencer Magazine Fall/November 2020 Issue No. 4

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Outdoors

Side view of a green and yellow John Deere S100 lawn tractor parked on a black driveway with a white garage and fence, and green trees in the background.

John Deere S100 Review 2022 Model: Great Riding Lawn Tractor

Review of the John Deere S100 riding lawn tractor and video demo. One of the best lawn tractors with a superior cut and ease of use.

EGO Leaf Blower Review 650 CFM: Best Cordless Electric Blower (LB6504)

Review and video of the latest EGO power leaf blower 650 CFM, Model LB6504. See why this is the best cordless leaf blower you can buy.

Components of the EGO cordless electric leaf blower 650 CFM laid out on the patio with a green bush in the background.

Leaf Blower For Fast Snow Removal: Using A Cordless Blower For Clearing Snow

The fastest way to clear snow out of your driveway or car is with a leaf blower. See how to use a blower for fast snow removal.

Green, gray and black EGO 650 CFM Power Leaf Blower on a welcome mat on the door steps with a white snowy background.

EGO String Trimmer Review: Best Cordless Trimmer (ST1511T)

The fastest way to clear snow out of your driveway or car is with a leaf blower. See how to use a blower for fast snow removal.

EGO Cordless String Trimmer leaning against a black metal fence with a patio, lawn and green trees in the background.
 

Shopping

Woman dressed in a beige Christmas party dress with two men dressed in suits at a holiday party.

Christmas Party Dresses: Stunning Outfits To Wear To Your Holiday Party In 2021

Gorgeous dresses for your holiday and Christmas parties. Look cute and elegant without breaking the bank with these glamorous picks from our fashion editor.

Top Toys For Christmas 2021: Hottest Holiday Gifts For Kids

Discover the hottest toys from our research on what kids really want this year from Santa. Top toys for kids of all ages for Christmas 2021.

Red and golden Christmas gifts wrapped in ribbons

2021 Holiday Barbie Doll Review And Unboxing: Hottest Christmas Toys For Girls

Review and unboxing video of the 2021 Holiday Barbie Doll from Mattel. Our top new toy for girls for the 2021 Christmas season.

2021 Holiday Barbie Signature Doll (12-inch, Blonde Wavy Hair) in Silver Gown, with Doll Stand and Certificate of Authenticity, Gift for 6 Year Olds and Up

Hidden Ways You Are Wasting Your Money With Credit Cards

Learn a surprising way we are unconsciously influenced to spend more money when we use credit cards. Plus, how you could use this in the business world.

Smiling woman in blonde hair, white blouse and black coat holding shopping bags as she walks past a designer store.
 

In This Issue

Master Influencer Magazine Summer August 2022 Issue cover featuring a woman with black hair, red lipstick, a white top and her hand on the back of her neck.

Business Acumen Skills: How To Develop Savvy Traits To Succeed At Work

Build your influence at work by developing as many modest skills as possible. Don’t focus on having just one or two outstanding talents.

Young businessman in a blue suit adjusting his tie and feeling good about himself.

How To Increase Your Luck And Good Fortune, Science-Backed Way

Finding fortune and success has an element of chance. But you can do things to increase your luck based on what we know from psychology.

Girl crossing her fingers for luck with her eyes closed. She is wearing a yellow wool cap and a black winter jacket.

Persuasion Techniques: The Psychology Of Finding Effective Influence Principles

Commonly taught persuasion techniques rarely work. Discover how psychology teaches us which influence approaches are the best to use.

Girl in a black dress suspended midair doing a backflip in the grass with trees in the background.
 

ALL STORIES

How To Rank Higher On Google: The Ultimate Guide to Boosting Your SEO

How To Rank Higher On Google: The Ultimate Guide to Boosting Your SEO

An authoritative guide on how to rank higher in Google searches. Discover some easy ways to boost your website’s SEO and search rankings.
The Peripheral Route To Persuasion: Understanding How We Make Decisions

The Peripheral Route To Persuasion: Understanding How We Make Decisions

Learn how the peripheral route to persuasion operates in humans. Use it to convince people to your point of view ethically.
Career Strategy Planning: Boost Your Chances Of Success At Work

Career Strategy Planning: Boost Your Chances Of Success At Work

Take the time to reassess your career and plan move ahead. Discover the benefits of careful career strategy planning and mapping of goals.
80/20 Rule: How To Apply It In Marketing And Business

80/20 Rule: How To Apply It In Marketing And Business

Learn how to use the 80/20 rule to improve your productivity at work. Focus on key drivers to optimize success in your personal life.
How To Be Successful Without College And Get What You Want In Life

How To Be Successful Without College And Get What You Want In Life

Being successful happens by taking advantage of luck that comes your way. Ways to get what you want in life even without a college degree.
EGO Shoulder Strap Installation For Cordless Blowers & Trimmers

EGO Shoulder Strap Installation For Cordless Blowers & Trimmers

Relieve your back pain with recommended and cheaper alternative EGO shoulder straps for common cordless power tools for the garden.
How To Persuade Someone To Buy Something: The Psychology Of Selling

How To Persuade Someone To Buy Something: The Psychology Of Selling

Discover the easiest way to become a successful salesperson. Learn the psychology behind persuading someone to buy something.
EGO Hedge Trimmer Review & Demo: Best Cordless Electric Trimmer For Home Use (HT2411)

EGO Hedge Trimmer Review & Demo: Best Cordless Electric Trimmer For Home Use (HT2411)

Review and demo of the EGO Power Hedge Trimmer (HT2410). Learn why it is one of the best electric hedgers you can buy for home use.
EGO Power Cordless Hedge Trimmer (HT2410)

EGO Power Cordless Hedge Trimmer (HT2410)

See why the cordless electric EGO cordless hedge trimmer is an amazing hedger for residential gardens. Great cutting ability, lightweight and easy to use for just about anyone. Our unboxing, review and demo where we test this hedge trimmer in a standard 1-acre yard.
How To Install Non-Slip Carpet Stair Treads: Easy 30 Minutes DIY Project

How To Install Non-Slip Carpet Stair Treads: Easy 30 Minutes DIY Project

Brighten up your hardwood stairs with an easy DIY install of carpet treads with removable double-sided carpet tape in under 30 minutes.
What Planets Are Visible Tonight & Night Sky For October 2022 Stars

What Planets Are Visible Tonight & Night Sky For October 2022 Stars

Easy guide to find what planets are visible in October 2022. Catch Jupiter, Saturn and Mars. Plus, the Orionids meteor showers.
Jupiter Closest To Earth In 59 Years: Where & How To Easily See

Jupiter Closest To Earth In 59 Years: Where & How To Easily See

Jupiter is closer to Earth than it has been in 59 years. Use your binoculars to get the best view of this giant and its four Galilean moons.
EGO String Trimmer Review: Best Cordless Trimmer (ST1511T)

EGO String Trimmer Review: Best Cordless Trimmer (ST1511T)

The EGO Cordless String Trimmer is a handy tool for the garden. Read our review and watch a demo to see if it is right for your needs.
John Deere S100 Review 2022 Model: Great Riding Lawn Tractor

John Deere S100 Review 2022 Model: Great Riding Lawn Tractor

Review of the John Deere S100 riding lawn tractor and video demo. One of the best lawn tractors with a superior cut and ease of use.
The Scarcity Principle Of Persuasion: Definition And How To Use It At Work

The Scarcity Principle Of Persuasion: Definition And How To Use It At Work

A breakdown on how the persuasion principle of scarcity works and tips to use it to influence people at work.
The Reciprocity Principle Of Persuasion: Definition And How To Use It At Work

The Reciprocity Principle Of Persuasion: Definition And How To Use It At Work

Learn how to use Cialdini’s Principle Of Reciprocity to get others to say yes to you. Definition and how to use in at work.
Ready To Learn How To Persuade People? Here’s The Best Reading List

Ready To Learn How To Persuade People? Here’s The Best Reading List

Persuasion and influence reading list to learn how to get people to listen to you all the time.
Wendy’s Hot Honey Chicken Biscuit Review: New Breakfast Sandwich

Wendy’s Hot Honey Chicken Biscuit Review: New Breakfast Sandwich

Wendy’s new hot honey chicken biscuit is a big miss. See our video review of their latest breakfast menu to see why we don’t like it.
Leaf Blower For Fast Snow Removal: Using A Cordless Blower For Clearing Snow

Leaf Blower For Fast Snow Removal: Using A Cordless Blower For Clearing Snow

The fastest way to clear snow out of your driveway or car is with a leaf blower. See how to use a blower for fast snow removal.
Best Business Acumen Books For Beginners In Management – 2022

Best Business Acumen Books For Beginners In Management – 2022

Best books to improve your business acumen skills as a manager. Top 15 books to develop a talent for leading business situations to success.
How To Increase Your Luck And Good Fortune, Science-Backed Way

How To Increase Your Luck And Good Fortune, Science-Backed Way

Finding fortune and success has an element of chance. But you can do things to increase your luck based on what we know from psychology.
Best Books On Influence And Persuasion In 2022: Reading List For Today’s Influencers

Best Books On Influence And Persuasion In 2022: Reading List For Today’s Influencers

Books on influence and persuasion to transform your life. Finally, improve your influencing, leadership and persuasion skills with this reading list.
Business Acumen Skills: How To Develop Savvy Traits To Succeed At Work

Business Acumen Skills: How To Develop Savvy Traits To Succeed At Work

Become business savvy with a simple combination of the right talents. Discover how to develop them to increase your business acumen skills.
Persuasion Techniques: The Psychology Of Finding Effective Influence Principles

Persuasion Techniques: The Psychology Of Finding Effective Influence Principles

Commonly taught persuasion techniques rarely work. Discover how psychology teaches us which influence approaches are the best to use.
SEE MORE STORIES

MASTER INFLUENCER MAGAZINE

Master Influencer Magazine Summer August 2022 Issue cover featuring a woman with black hair, red lipstick, a white top and her hand on the back of her neck.
Cover page of Master Influencer Magazine Spring/May 2021 Issue No. 5
Cover page of Fall/December 2021 Issue featuring a girl with brown hair, brown eyes and red lipstick smiling and looking upwards.
Cover page of Master Influencer Magazine Fall/November 2020 Issue No. 4

YES! Start my free subscription to Master Influencer Magazine!

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