Discover what’s been missing in your business writing. A few clever tweaks will dramatically improve your business writing skills at work. 6 simple to greatness.
How To Improve Your Business Writing Skills
Shaun Mendonsa, PhD
Persuasion + Influence. Pharmaceutical development leader.
Pre-Suasion Book Review: Robert Cialdini's Revolutionary Way To Influence And Persuade Others
Pre-Suasion Book Review. Learn how to direct your audience’s attention to associated concepts that will make it more likely to for them to say yes to your future request.
Best Books On Influence And Persuasion: Reading List For Today's Influencers
Books on influence and persuasion to transform your life. Finally, improve your influencing, leadership and persuasion skills with this reading list.
Start The Year Right: Propel Your Best Self Forward In 2020
Introspection on the past year to reinvigorate yourself for the new year. Get 2020 off to your best start to showcase the best parts of you.
How To Add Structured Data And Schema Markup To WordPress Websites
An easy way to add structured data to your website to improve your SEO performance and generate rich snippets.
Loserthink Book Review: Should You Relearn How To Think? Scott Adams Provides His Take
Book Review of Loserthink: How Untrained Brains Are Ruining America, By Scott Adams. Ways to think more productively.
5 Ways To Influence People Who Reject Your Ideas
When your ideas get rejected, it may have nothing to do with their merit. They have to do with unconscious biases people have towards things they have not played a role in creating.
Hidden Ways You Are Wasting Your Money With Credit Cards
Learn a surprising way we are unconsciously influenced to spend more money when we use credit cards. Plus, how you could use this in the business world.
How To Persuade People: 5 Steps To Persuade Someone
If you feel left behind at work, it could be because you have been taught the wrong ways to grow your influence. Discover the right way to get heard and be a leader.
The Truth About What Actually Makes People Say Yes To You
Learn how people make decisions and the true way you can get them to say yes to you.
Secrets To Persuading Others: The Endowment Effect For Selling Online
The success of online retailers is due in large part to their understanding of influence principles that get people to say yes to them and buy their products. Just visiting the site will be a master class on the art of persuading others.
What Chipotle Can Teach You To Get Ahead In Your Career: Behavioral Economics
Learn how the field of behavioral economics can help you at ahead at work. Some easy examples that are rarely taught by career development courses.
The Psychology Of Customer Manipulation: Behavioral Economics 101
Some of the ways we are manipulated by corporations. Learn how to prevent retailers from taking advantage of you.
Influencing For Good: Nudging People To Behave Better
Getting others to change bad behavior can be a challenge. Learn why a simple nudge based on behavioral sciences principles, can be all that is needed.
Influencing The Arrogant: Jedi Master Persuasion
Learn an easy way to tell the good influence techniques from the bad. Why the most unassuming methods work the best.
Make People Agree With Your Ideas: Influencing Through Emotions
Imagine how much influence you could gain over people by connecting to their emotions. All while helping them through THEIR difficulties and troubles. This is rarely taught in career development courses seemingly because it is so basic. But it is highly effective and you should use it.
Stop Being Fooled By Restaurant Manipulation: Menu Engineering Tricks
Restaurants have recently become acquainted with modern behavioral economics. They are using these cognitive tricks to get us to spend more money when dining out.
Why Apple’s Stock Is Declining: Understanding Regression To The Mean
Understanding the concept of Regression To The Mean is important in finding out what really drives extreme success.
The Success Stories Of Others Are A Waste Of Your Time: What Really Drives Outcomes
Stop wasting your time reading stories of the successful traits of companies and individuals. New research shows us that the lessons inferred are mostly imaginary and will not help us. Another surprising factor plays a bigger role for determining great success.
How To Enhance Your Success: The Real Psychology Of Luck
Statistically, success is more likely to come your way than not. How long it lasts and how you take advantage of it are up to you.
The Real Reason Why Costco Gives Out Free Samples
Next time you shop at Costco, you will probably decline their free product samples after you read this. Learn from Costco and understand how to use the influencing principle of reciprocity to your benefit.
Why Reasoning With People Is A Waste Of Time: What You Should Do Instead
I teach you why it is a waste of time to try and convince people with facts and reasons. It makes them argue more and resist. Instead try these other approaches that are proven to work better. Learn them here.
How To Build A Talent Stack: Easily Grow Your Influence At Work
Build your influence at work by developing as many modest skills as possible. Don’t focus on having just one or two outstanding talents.
The Right Way To Get People Saying Yes To You More Often: 7 Shortcuts of Influence
Persuading people is actually very easy. The problem is that all this time, we’ve been taught wrong. This will clear the fog and show you the right way to do it.
An Easy Way To Overcome Your Fear Of Public Speaking
Visualize your past successes before you make a presentation or do an interview. Persuade yourself to a killer performance.
Don’t Criticize People – Do This Instead
Don’t criticize anyone. Don’t blame them.
Easy Way To Tell Which Influencing Techniques Are Effective
Discover an easy and effective way to decide which influence techniques are worth learning about and deploying.
How To Win Your Next Big Project At Work
Observe this Master Persuader Move from Elon Musk in his tweet below. A brilliant way to get people to buy a Tesla by asking them to consider the other mediocre competition in the electric car market.
Elon Musk Teaches Us How To Influence: What Successful Leaders Do To Inspire
Elon Musk shows us how to influence people and inspire them.
Mark Zuckerberg’s Lost Opportunity: How to Execute A High Ground Maneuver Like Steve Jobs
Useful advice to move decisions in your favor — something Steve Jobs did well I teach you how to use a highly successful persuasion tactic and make people agree to your viewpoint.
Mistakes To Avoid When You Get Fired: Persuasion Scorecard In The Trump-McCabe Feud
Tips to persuade better and how important it is to use visual and positive framing to make your points.
How To Be An Inspirational Leader Like Warren Buffett
If you want to improve your leadership and persuasion game, you need not fear. Together we will learn five of the most important lessons from the Oracle of Omaha for selling people on any of our ideas and inspiring them.
Pacing And Leading: Using Mimicry And Mirroring To Influence And Lead Others
Pacing and leading is an effective way to influence others. Learn how to correctly mirror someone to connect with them.
A Hollywood Star Interview: Three-Act Structure for Answering STAR Questions
This form of storytelling will propel you to the top in your next interview.
